Racer
CLEAN
01 — DEMOS
ONE THEME. SIX EXPERIENCES.
Every storefront shown here is built with Premium 2.0 — explore six different visual directions powered by the same theme.
WennyVisual Theme System / 03
PREMIUM 2.0
$399.00
Premium is built for brands that want their storefront to become an experience.
- Shopify
- Immersive
- Interactive
- 3D
Premium is built for brands that want their storefront to become an experience.
A complete visual and commerce system for fashion, streetwear, lifestyle, and product-led brands that want to push beyond the traditional storefront. Premium combines advanced product discovery, immersive Enter experiences, editorial storytelling, richer merchandising, cinematic motion, and deeper customization into one cohesive system.
From the first moment a customer enters the store to the way they explore products, discover collections, and move toward checkout, every layer is designed to give the brand more control over how it looks, feels, and sells.
Premium is the flagship WennyVisual experience — built for brands that want the storefront to feel like more than a store.
Everything required to install, customize and launch PREMIUM 2.0 on a single Shopify store under your license.
- Shopify theme files
- All included sections and features for this tier
- Theme documentation
- Installation & license video ↗
- 12 Premium video tutorials ↗
- Six live demo storefronts
- 200+ GIF / MP4 backgrounds
- Complete Brand Kit — 16 PDF guides
- Future updates applicable to your license
- License activation
Theme settings and storefront systems — separate from the section list below.
- Studio Foundation
- Everything in Studio
- Immersive Entry
- Enter Interactive (3D)
- Enter Immersive
- Visual System
- Light / Dark Switcher
- Glass / frosted UI
- Background blur
- Noise, gradient, and scroll gradient backgrounds
- Bottom fade and advanced button hover
- Advanced Commerce
- Fit guide and fit recommendation
- Combine with and product bundle
- Product story, anatomy, and outfit builder
- Card stock meter, swatches, and image autoplay
- Cart agreement, free shipping bar, and cart upsell
- Collection Explorer and interactive wall
- Premium Editorial
- Scroll Hero and Scroll Story
- Drop Calendar and Campaign Countdown
- Shop the Look
- Short-form videos
- Stockists
- Track Order
- Brand Story and Brand Timeline
Homepage and page sections that ship with this theme.
- Announcement bar
- Brand Story
- Brand timeline
- Cart drawer
- Club / Newsletter
- Collection Explorer
- Collection list
- Contact us
- Cookie banner
- Campaign Countdown
- Drop Calendar
- Enter Immersive
- Enter Interactive
- Enter Page
- FAQ
- Featured collection
- Footer
- Header
- Hero
- Image banner
- Image Marquee
- Instagram Feed
- Collection Wall
- Lookbook Gallery
- 404
- Article
- Journal
- Cart
- Collection
- Collections
- Page
- Password
- Policy
- Product
- Search
- Music player
- Outfit Builder
- Predictive search results
- Product anatomy
- Product story
- Recently viewed
- Recently viewed item
- Discovery
- Rich text
- Scroll Hero
- Scroll Story
- Shop the look
- TikTok / Reels / Shorts
- Slideshow
- Stockists / Places
- Track order
- Trust bar
- Voices / Quotes
- Wishlist item
Requires an active Shopify store. WennyVisual themes are designed specifically for Shopify and use Shopify’s native Online Store 2.0 theme architecture.
Compatible with the Shopify Theme Editor, native checkout, products, collections, carts and standard Shopify commerce workflows. Advanced code edits are optional — day-to-day customization does not require coding.
A valid WennyVisual license is required to activate and run PREMIUM 2.0 on your storefront.
-
Purchase
Complete your order and receive access to your theme.
-
Download
Download the theme package and documentation.
-
Upload
Upload the theme through your Shopify admin.
-
Customize
Configure your storefront through Shopify’s Theme Editor.
-
Activate
Activate your WennyVisual license and launch.
WennyVisual products are digital products. Purchases are generally non-refundable after delivery or access, subject to the exceptions described in our Refund Policy.
02 — FEATURES
03 — BUILT DIFFERENT
EXPLORE WILD FEATURES
The full Premium 2.0 system — Enter, 3D, anatomy, explorer, cards, badges, mega menu, music, and commerce. View all opens every surface that makes the store feel unfair.
Open the kit without leaving this page.
04 — TRUSTED BY
TRUSTED BY BRANDS THAT SHIP
The storefronts behind real drops - not placeholders.
05 — THE SETUP
FROM CART TO LIVE
Four moves. Zero guesswork.
-
PURCHASE
Complete your order and receive access to your theme.
-
INSTALL
Upload the theme through your Shopify admin.
-
LICENSE
Activate your WennyVisual license.
-
LAUNCH
Preview, then publish when the storefront is ready.
06 — AFTER PURCHASE
WHAT YOU GET AFTER PAYMENT
Two emails after checkout - files and your license key.
YOUR EMAIL
Delivery goes to checkout email.
Email 1
DOWNLOAD ASSETS
Filemonk sends every file.
Email 2
LICENSE KEY
Second email with your key.
Both emails send right after purchase. Check inbox and spam.
07 — INCLUDED
EVERYTHING IN THE BOX
Theme, kit, demos, backgrounds — one license.
-
PREMIUM 2.0 THEME
The complete storefront.
-
INSTALLATION & LICENSE
Upload the theme and activate your license. Watch ↗
-
VIDEO TUTORIALS
Twelve video guides to customize Premium 2.0. Watch ↗
-
COMPLETE BRAND KIT
Sixteen PDF brand guides.
-
6 DEMO DESIGNS
Six live demo storefronts.
-
200+ BACKGROUNDS
GIF and MP4 backgrounds.
-
SUPPORT
Setup help and license questions.
-
LIFETIME ACCESS
Buy once. Updates included.
08 — THE COMPLETE BRAND KIT
THE COMPLETE
BRAND KIT
Premium 2.0 includes the complete WennyVisual Brand Growth Kit - from first product idea to launch, marketing, identity, creative, finance and operations.
16 guides / Essential / Growth / Complete
Guides ship as PDFs in your Filemonk download after purchase - same email as the theme files. Nothing to log into.
Launch
10-Day Brand Launch Plan
A step-by-step 10-day roadmap to take your clothing brand from idea to launch. Define your brand, prepare your store, create launch content, build anticipation and execute your first release without getting overwhelmed.
Store
Website UX & Conversion Guide
Learn how to turn your Shopify store into a storefront that is easy to navigate and built to convert. Covers homepage structure, navigation, collections, product pages, mobile UX, trust, cart, checkout and conversion optimization.
Price
Pricing & Profit Margin Calculator
Build profitable product pricing with a clear understanding of your costs and margins. Calculate true product costs, gross profit, target margins, discounts, break-even points and the price you actually need to charge.
Content
Social Media Content Calendar
A 30-day content system designed to keep your clothing brand consistently visible. Get content ideas across product, story, community, education and promotional content, plus a practical weekly publishing workflow.
Product
Product Development Guide
Take your product from the first idea to a production-ready garment. Learn how to define products, select materials, build tech packs, develop sizing, request samples, manage revisions, approve production and establish quality control.
Marketing
Fashion Brand Marketing Playbook
Build a marketing system that turns attention into customers and customers into a growing community. Covers positioning, content, campaigns, creators, conversion, retention, measurement and a practical 30-day marketing framework.
Look
Lookbook Template & Guide
Create a professional lookbook that makes your collection feel like a complete visual world. Plan the concept, moodboard, location, cast, styling, shot list, photography, layout and product-focused CTAs.
Collab
Influencer Collaboration Guide
Learn how to find, evaluate and work with creators who actually fit your clothing brand. Covers creator research, audience quality, outreach, offers, briefs, agreements, campaign execution, tracking and long-term partnerships.
Wholesale
Wholesale & Retail Pricing Guide
Build a wholesale system that protects your margins while making your brand attractive to retailers. Covers retail pricing, wholesale pricing, retailer margins, MOQ, payment terms, line sheets, order structure and reorders.
Sourcing
Trusted Manufacturer List & Templates
A practical sourcing resource to help you find manufacturers and communicate with factories more effectively. Includes manufacturer lists by product category, sourcing workflows, factory outreach templates, sample-request guidance and customization checklists.
Campaign
Launch Campaign Playbook
Turn your next collection drop into a complete campaign instead of a single launch post. Plan your pre-launch, teasers, waitlist, creator activity, countdown, launch day, conversion strategy and post-launch momentum.
Email Marketing Template Pack
A ready-to-use collection of email templates for every important stage of the customer journey. Includes welcome, brand story, launch, product spotlight, social proof, cart recovery, restock, post-purchase, review, VIP and retention emails.
Finance
Financial Planning Guide
Build a financial system that helps you understand where your money goes and how your brand actually grows profitably. Plan revenue targets, unit economics, operating expenses, break-even, cash flow, inventory, marketing budgets and 12-month forecasts.
Creative
Content & Creative Playbook
Build a repeatable creative engine instead of constantly searching for your next post idea. Covers content pillars, hooks, storytelling, product photography, short-form video, UGC, editorial campaigns, creative testing, repurposing and content production.
Identity
Brand Identity & Positioning Guide
Define what your brand stands for, who it serves and why customers should choose it over alternatives. Build your positioning, brand promise, personality, tone of voice, visual identity, messaging, differentiation and complete brand experience.
Operations
Clothing Brand Operations Playbook
Build the systems needed to run your clothing brand efficiently as order volume grows. Covers SKUs, inventory, suppliers, purchase orders, quality control, fulfillment, customer support, returns, restocks, SOPs and operational scaling.
01 / 16
09 — BUILT TO CONVERT
FROM DISCOVERY TO DECISION.
ONE STOREFRONT. EVERY STEP CONNECTED.
-
DISCOVERY
Create attention before the first product click.
- IMMERSIVE ENTER
- SCROLL STORY
- VIDEO COMMERCE
- COLLECTION EXPLORER
-
CHOICE
Give shoppers the information they need to choose with confidence.
- FIND MY SIZE
- FIT GUIDE
- PRODUCT SIBLINGS
- PRODUCT STORY
-
EXPLORATION
Turn one product into a deeper path through the collection.
- COMBINE WITH
- SHOP THE LOOK
- OUTFIT BUILDER
- PRODUCT ANATOMY
-
CONVERSION
Remove friction when the shopper is ready to buy.
- QUICK BUY
- CART DISCOVERY
- FREE SHIPPING
- TRUST + PAYMENT
10 — THE VALUE
WHAT $399 ACTUALLY BUYS.
Cheap themes skip the commerce systems. Custom builds take months and five figures. Premium ships the systems that usually require a studio.
ONE LICENSE. SYSTEMS THAT USUALLY REQUIRE A CUSTOM BUILD.
CHEAP THEMES
CUSTOM BUILD
PREMIUM 2.0
Interactive Enter
—
BUILD
INCLUDED
Immersive Enter
—
BUILD
INCLUDED
3 Enter modes
—
BUILD
INCLUDED
Find My Size / Fit Guide
—
BUILD
INCLUDED
View Model + Glass Zoom
—
BUILD
INCLUDED
Combine With
—
BUILD
INCLUDED
Product Bundle
—
BUILD
INCLUDED
Product Anatomy
—
BUILD
INCLUDED
Outfit Builder
—
BUILD
INCLUDED
Shop the Look
—
BUILD
INCLUDED
Collection Explorer
—
BUILD
INCLUDED
Scroll Story
—
BUILD
INCLUDED
Product Story + Siblings
—
BUILD
INCLUDED
Cart Upsell + Agreement
—
BUILD
INCLUDED
Drop Calendar + Countdown
—
BUILD
INCLUDED
Site-wide 3D GLB logo support
—
BUILD
INCLUDED
11 — THE FIT
WHO THIS IS FOR.
Premium is built for brands that sell through experience — not for stores that only need a cleaner catalog.
FOR YOU
- Fashion, streetwear, and premium DTC brands that sell with image and atmosphere.
- Teams that want the storefront to feel like a product — not a generic theme skin.
- Brands that need fit, merchandising, and discovery systems without a custom build.
- Stores ready to invest in conversion architecture, not just a cheaper look.
NOT FOR YOU
- Anyone shopping only for the lowest theme price.
- Simple catalog stores that only need clean product pages and a cart.
- Brochure or one-page sites with no real merchandising journey.
- Projects that want a fully custom build from zero — Premium is a system, not a blank canvas.
12 — FAQ
BEFORE YOU GO PREMIUM
License, install, updates, and support — answers for Premium 2.0.
After checkout you receive a WennyVisual license key. Connect it in the theme to unlock Premium features on your store. One license is intended for one Shopify store unless otherwise stated - additional stores need their own license.
Core is skip-enter, light-only commerce. Studio adds dark / light, Standard and 3D GLB Enter, mega menu, catalog tools, lookbook, and music. Premium 2.0 adds Interactive and Immersive Enter, site-wide 3D logo, custom cursor and scrollbar, product anatomy, fit guide, preorder, bundles, and Premium-only sections such as outfit builder, track order, and drop calendar.
Yes. Shopify lets you upload Premium alongside your current theme, preview it, and publish when ready. Your products, collections, and checkout stay in Shopify - you're changing the storefront layer, not rebuilding commerce from zero.
In Shopify Admin go to Online Store → Themes → Add theme → Upload zip. Upload the Premium 2.0 file, open it in the Theme Editor, connect your WennyVisual license key, customize, then publish when ready. Purchase → Install → License → Launch.
Yes. Premium 2.0 is built for Shopify's Theme Editor - sections, colors, typography, media, and settings without touching code. Developers can still dig into the theme files when you need deeper brand work.
Yes. Your Premium license includes lifetime access to updates for this product - improvements, fixes, compatibility work, and new Premium capabilities as they ship for your license.
Start with the included start guide. If you're stuck on install, license activation, or a Premium feature, contact WennyVisual support with your order details and what you've already tried - we'll help you get live.
WennyVisual products are digital. Purchases are generally non-refundable once delivered or accessed. If a genuine technical issue blocks Premium from working as described, contact us with details so we can review it under the Refund Policy.
13 — THE NEXT STEP
READY TO GO PREMIUM
Theme, demos, backgrounds, lifetime updates — one license.